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Weekly Brief 13 - 19 Oct - Week 42

  • Writer: Kristine Lium
    Kristine Lium
  • Oct 14
  • 2 min read

Updated: Oct 28

AI steps closer to everyday life

Your Weekly Brief — clear, simple, and ready to share.


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What to Watch This Week:

AI isn’t just helping us work smarter — it’s showing up in how we shop, search, and live.


From chat-based shopping and smarter home devices to more private, on-device tools, the new wave of AI is practical, personal, and quietly human.



The Weekly Brief is a short and condensed way for you to stay on top and part of the conversation - Every Week

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OpenAI DevDay: Apps SDK & GPT-5 Pro

OpenAI announced the Apps SDK for building interactive “mini-apps” directly inside ChatGPT and unveiled GPT-5 Pro. For users, this means more capable chat experiences — booking trips, managing tasks, or shopping — all from one interface.

ChatGPT Instant Checkout

Users in select markets can now shop directly in ChatGPT, starting with Etsy and expanding to Shopify. Compare, ask, and buy — all within a single chat. Commerce just got conversational.

Hybrid AI on everyday devices

Smartphones and laptops now ship with built-in neural processing units (NPUs) that run AI locally. This means faster, more private tools — instant translations, photo fixes, or voice assistance without cloud lag.

Opera Neon: AI-driven browsing

Opera launched its Neon AI browser — a smart web companion that autofills forms, compares prices, and summarizes pages locally. Faster, more private, and designed to reduce online friction.

Consumer adoption data

Over 60 % of consumers now use AI for shopping, search, or planning — most say it saves time and improves results. AI is no longer futuristic; it’s just functional.


🔭 Future Signal

AI goes ambient. Tools like Echo, Opera, and ChatGPT are moving into the background, quietly making experiences smoother.


  • Privacy meets performance. On-device AI proves speed and control can coexist.

  • In-chat commerce grows. Shopping becomes part of conversations — the new normal for digital buying.

  • Everyday wellbeing. From food to healthcare, AI-driven robotics bring personalization and access beyond screens.


Why it matters: as AI moves off-screen and into our surroundings, conversation may become the next interface.




Weekly kick-off

With a touch of AI, humans can become so much better — faster, more creative, and more connected.The challenge isn’t what AI can do; it’s how we use it to make life simpler, fairer, and more human.


For teams, leaders, and creators — the question is no longer if AI fits into your work, but how you fit into AI-driven work.


👉 Your Weekly Brief — clear, simple, and ready to share.



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Next episode of Simply Brief coming out this Wednesday.


This week's guest is Michel Bouman from Microsoft's AI team in - You don't want to miss this episode! Remember to follow on you favourite platform so you never miss a Simply Briefed Episode. Make sure you also follow us on socials for more updates and daily conversations.


Can't wait to listen in? Check out our previous episodes of Simply Briefed


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